Jobs and economic growth
in the Gulf Coast region are direct products of the
Port of Houston Authority. The port's major regional
marketing campaign emphasizes this postive influence
that the port has on the economy.
The campaign addresses issues affecting
the port's presence in the greater Houston area —
general consumer awareness of the port, the port's community
involvement and business development, and the port's
environmental preservation projects. The campaign includes
a series of print ads, English- and Spanish-language
television spots.
Read more information about the PHA's
media campaign, how it is funded and how prospective
media partners can participate.
Printed and televised ads publicize
largely unknown facts, such as how the port conducts
$8 billion in business each year and supports more than
a quarter of a million jobs, provides procurement and
contract opportunities for small businesses, backs community
restoration projects and restores lost wetlands acreage.
Using the tagline, "The PORTfolio,"
the campaign's visual content ranges from highlighting
everyday consumer goods brought in by the port to environmental
restoration projects near port facilities.
Gilbreath Communications designed,
produced and directed the print and broadcast effort
based on the port's theme, "The Port Delivers the
Goods."
Television Commercials
The
television spots are available to view on the Web with
Windows Media Player. If you do not have Windows Media
Player, you may obtain a free copy of the software by
clicking the following
link.
Click
on the image to begin the download. Each file is approximately
3.2 MB.
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| General
Market 1 - English |
General Market 2
- English |
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| Economic Impact - English |
Capabilities - English |
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| Security - English |
Environment - English |
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| General
Market 1 - Spanish |
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| Economic Impact - Spanish |
Capabilities - Spanish |
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| Security - Spanish |
Environment - Spanish |
Port
of Houston Authority
111 East Loop North • Houston, Texas 77029
P.O. Box 2562 • Houston, Texas 77252-2562
Phone: 713-670-2400
Copyright 2009 Port of
Houston Authority • All Rights Reserved
For questions and comments, send an e-mail.
Please include company name and phone number, when appropriate,
so we may better respond to your inquiry.
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